Banner Promotions

You can use banners to highlight specific content items, images, or external links relevant to your learners, and target these promotions to specific groups of learners using audiences. You can also add your own call-to-action and change the promotions at any time to support various objectives your organization may have.

There is no limit to the number of promotions you can create, but learners only see the first five most-recently created (or edited) banners they are entitled to view, based on their audience membership. Promotions can be targeted to all learners or to specific audiences.

To encourage learners to view the content within your promotion and engage with the learning, you have the option to send email notifications to learners and audiences you targeted. You can customize the email and send it upon launch of the promotion. You can then edit the email and resend it any time throughout the duration of the promotion. Measure your promotion adoption and success of your email campaign by viewing the Content Promotion Summary report.

You can have up to five banners display via a carousel at the top of your learners' home page. You can set the banners to automatically scroll every 7 seconds. Learners have the option to individually turn automatic play on or off and to manually scroll through banners with the next and previous buttons.

Example content banner promotion

Example: You want to create a banner for your sales team to call out attention to a specific video you want them to watch.



Assumptions for this example:
1. Your learners are already set up as users within Percipio.
2. Learners are already in an audience called Sales Team.
3. The Sales Team audience is associated with the license pool containing the content you want to promote.

For procedures to set up new users, see Create a New User or Bulk Import New Users. For procedures to set up an audience, see Create a New Audience.

Create the banner promotion. Select the content item and Sales Team audience. Choose the start date and an end date to avoid maintenance in the future. Customize the title and button if you want. The image that displays in the promotion is the image of the content item you selected; you cannot change it.

To create a banner for your sales team

Once you've ensured your users are set up in Percipio and in an audience that is associated to the content you want to promote:

From the left navigation bar, select Learning > Content Promotions. The Content Promotions page displays with the CONTENT STRIPS tab open by default.
1. Click Create Promotion.
2. Click Banner promoting a channel or content item from the library. The New Promotion - Library Content Banner page displays.



3. In the Banner promotion title field, enter Sales team promotion. This is only the title of the promotion itself, not what displays to learners on the banner.



4. In the Language drop-down, select English. This only affects the language of content you can add to the banner.
5. Select the Start date as today's date (in this example, we are using November 26, 2019 as today's date).
6. Leave the End date blank. This ensures the banner promotion runs continuously.
7. In the Banner content section, click Add content.



8. In the search bar, enter Three Rules of Sales.



9. In the search results list, locate the video and click . Because you selected English as your language in step 3 above, only English content displays here.
10. Click Done. The banner previews for both web and mobile display on the New Promotion - Library Content Banner page.



11. Click Add audiences.



12. In the search bar, enter Sales Team.
13. In the search results list, locate the audience and click .



14. Click Done.
15. Click Create Promotion.



Because you entered today as the Start date, the banner immediately displays to your selected audience, on Percipio for the Web and the Percipio mobile app: